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DENVER--(BUSINESS WIRE)--Jul 27, 2022--

Sheets & Giggles, maker of award-winning sustainable bedding, today announced the launch of its first ever mattress: a sustainable hybrid model that is the most comfortable, affordable, earth-friendly mattress on the market.

Sheets & Giggles’ naturally cooling, all-natural Eucalyptus Mattress contains two layers of renewable, biodegradable latex that sit on a base of up to 1,032 tightly packed recycled U.S. steel coils. The core of the mattress is covered in S&G’s flagship Eucalyptus Lyocell fabric, which has made the upstart brand famous since its launch four years ago. The latex/steel core hybrid offers excellent underlying back support and pressure relief, as well as excellent air flow. This breathable core is encased by the brand’s famously temperature-balancing Eucalyptus Lyocell, creating an ideal condition for hot sleepers who have traditionally suffered due to heat-trapping foam mattresses with polyester or cotton covers.

“Say goodbye to night sweats. In the past 4 years since we launched our flagship 100% Eucalyptus Lyocell sheets, we’ve heard from over 100,000 hot sleepers that our fabric is a game changer,” said Sheets & Giggles founder and CEO, Colin McIntosh. “However, we needed to go the last mile and solve for what too many people still had underneath our sheets: oil-based, polyurethane foam mattresses. Along with being an environmental and public health disaster, petrochemical-based foam traps heat underneath sleepers; it’s essentially like sleeping on a plastic slab. Unfortunately, because it’s dirt cheap to manufacture, most larger mattress brands have embraced eco-disastrous foam mattress cores, all in the name of boosting profit margin. So we spent the last 18 months building our own mattress from the ground up, and we’re beyond excited to begin shipping in August.”

Since its launch in 2018, Sheets & Giggles has “slept the nation” with its softer-than-cotton sustainable bedding. And with over 100,000 American homes now donning S&G’s sheets, comforters, and blankets, the time was right for a sustainable mattress to make the bedroom even bedder.

Beyond the best-in-class sustainability and comfort, the Sheets & Giggles Eucalyptus Mattress is also dust-mite resistant, anti-microbial, and recommended for sensitive skin and hair. It also costs hundreds of dollars less per size than any comparable eco-friendly competitor.

Available in Twin, Twin XL, Full, Queen, King, and California King, every Sheets & Giggles Eucalyptus Mattress is hand-constructed and made to order. Each Sheets & Giggles Eucalyptus Mattress comes with a 10-year warranty, and if you don’t have the best sleep of your life after 100 days, Sheets & Giggles will refund your purchase and donate the mattress to the charity of your choice.

“Being able to give so many people a deeper night’s sleep is truly a gift. To say nothing of our worldwide climate crisis, we have an under-the-radar sleep crisis in the U.S., which contributes massively to our society’s continuously deteriorating state of mental and physical health,” McIntosh said. “People by and large don’t understand that if you’re not routinely getting 4-6 uninterrupted REM cycles, your body and mind cannot heal or grow. Overly soft or hard mattresses, heat-trapping foam cores, and cheap polyester and cotton covers all contribute to waking up in the middle of the night, which resets your REM cycle. We’re tired of all the vague marketing jargon used to sell cheap oil-based sleep products; we want to help Americans make informed, conscious decisions about their bedrooms. And yes, I understand the irony of these rather serious statements coming from a pun-based company.”

Sheets & Giggles is a leading sustainable bedding brand, and has grown by more than 200 percent year-over-year every year since 2018. Its well-renowned sheets are manufactured via a closed-loop Lyocell process, providing higher softness and smoothness ratings than cotton, with more breathability. Sheets & Giggles bedding also wicks away and evaporates moisture (sweat) better than cotton, promoting an arid, anti-microbial environment that helps keep sheets fresh and clean far longer between washes than cotton or polyester. Plus, every Sheets & Giggles sheet set uses 96% less water than cotton sheets, 30% less energy, and infinity% less pesticides (i.e., none).

To learn more about Sheets & Giggles’ Eucalyptus Mattress, visit SheetsGiggles.com/Mattress or follow @SheetsGiggles on Facebook, Twitter, TikTok, and Instagram.

Sheets & Giggles (“S&G”) is a Denver-based sustainable bedding brand. S&G is famous for its award-winning Eucalyptus sheets, which have been featured on national TV programs like Good Morning America and The View.

Just three years after shipping its first box, the company hit a major milestone – over 100,000 deep-sleeping Sheets & Giggles customers. Beyond the growth, the S&G team is most proud of its philanthropic work, having donated more than $100,000 since 2019 to high-impact environmental, public health, and COVID relief charities.

View source version on businesswire.com:https://www.businesswire.com/news/home/20220726005048/en/

KEYWORD: COLORADO UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: HOME GOODS ENVIRONMENT RETAIL SPECIALTY SUSTAINABILITY

http://www.businesswire.com/news/home/20220726005048/en

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